Digital Marketing Manager at Resource Intermediaries Limited

Resource Intermediaries Limited – Our client is recruiting to fill the position below:

Job Title: Digital Marketing Manager

Location: Ibadan, Oyo
Employment Type: Full-time

Job Description

  • You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.

Job Duties

  • You will work with the marketing team, supporting teams (such as programmers), and vendors to launch campaigns on time and on budget.
  • To develop, implement, track and optimize our digital marketing campaigns across all digital channels.
  • Planning digital marketing campaigns, including web, email, social media, and display advertising
  • Maintaining our social media presence across all digital channels
  • Measuring and reporting on the performance of all digital marketing campaigns
  • Plan and execute all digital marketing, marketing database, email, social media, and display advertising campaigns
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize the user experience
  • Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimizes user funnels
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Qualifications and Requirements

  • B.Sc / M.Sc Degree in Marketing or any Business-related program
  • 5 years and above
  • Male under 40 with vast experience in I.T software as an added advantage
  • Proven working experience in digital marketing
  • Vast I.T experience
  • Demonstrable experience leading and managing marketing database, email, social media, and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g., Google Analytics)
  • Working knowledge of ad serving tools
  • Experience in setting up and optimizing Google Adwords campaigns
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement.

Application Closing Date
17th March, 2022.

How to Apply
Interested and qualified candidates should send their Applications and CV to: recruitment@resourceintermediaries.org using “DMM” as the subject of the mail.

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