Digital Marketer at Vasiti Dotcom

Vasiti is a student-focused company that helps student entrepreneurs build sustainable businesses, empowers students and makes their lives easier and better by providing on-demand access to their needs. We leverage technology and social innovation to deliver our offerings to the student community.

We are recruiting to fill the position below:

Job Title: Digital Marketer

Location: Lagos
Employment Type: Full-time

Job Description

  • We are looking for a creative Digital Marketer to join our versatile team and help achieve our online marketing objectives.
  • As a Digital Marketer you will be responsible for all aspects aspects of our marketing operations, including planning, implementing, and monitoring our digital marketing campaigns across all digital networks.

Responsibilities

  • Plan and execute all digital marketing activities including SEO/SEM, marketing database, email, social media and display advertising campaigns.
  • Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
  • Identify trends and insights, optimise spend and performance based on the insights.
  • Brainstorm new and creative growth strategies for Vasiti.
  • Plan, execute and measure experiments and conversion tests.
  • Collaborate with internal teams to create landing pages and optimise user experience.
  • Utilise strong analytical abilities to evaluate end-to-end customer experience across multiple channels and customer touch points.
  • Instrument conversion points and optimise user funnels.
  • Evaluate emerging technologies and provide leadership and perspective for adoption where appropriate.
  • Stay up-to-date with the latest trends, technology and best practices in online marketing and measurement.

Requirements

  • Bachelor’s Degree in Marketing or relevant field.
  • Experience in a digital marketing or advertising position (3 years).
  • In-depth knowledge of various social media platforms, best practices and website analytics.
  • Highly creative with excellent analytical abilities.
  • Outstanding communication and interpersonal skills.
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
  • Available to resume immediately.

Application Closing Date
31st May, 2022.

Method of Application
Interested and qualified candidates should send their CV to: contact@vasiti.com using the Job Title as the subject of the mail.

Note: Only candidates who meet our requirements will be contacted.

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